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LDN Agenda for 10th March 2010

We are looking forward to meeting up with you all again next week. Here are the details of the event and an Agenda for the meeting.

Meeting Details

Date: Wednesday 10th March 2010
Venue: etc Venues, Prospero House, 241 Borough High Street, London. SE1 1GA
Theme: Social marketing – cheap and useful?
Meeting: 13:30–17:00. Lunch and registration from 13:30 for a 14:00 start
Networking: 17:00. Drinks and canapés

Schedule

1. Introduction: Don Taylor (IITT)

2. Rob Clarke and Peter Labrow: Publicity 2.0 for training companies

Some of the most growth areas of the Internet (such social networking, communities and blogging) are creating new opportunities for organisations to communicate and publicise themselves. But social media isn't just a new way to broadcast information, it can change the way you do business - but can also create significant new risks. We look at how publicity is changing - and why many organisations are getting left behind as they cling on to yesterday's increasingly marginalised publicity model.

3. David Pardo and John Durbin, Pardo Fox
Buyers Survey – including results of focus group

Structured discussion

4. Announcements
a) New structure of the IITT – your opinions please
b) Forthcoming meetings:
10th March - Prospero House
16th June - Dexter House
29th September - The Hatton
15th December - Dexter House
9th March 2011 - tba

Timings for this Meeting (14:10 – 17:00)

14:10 – 14:20 Introductions
Don, speakers
All people in the room

14:20 – 15:20 Rob Clarke, Peter Labrow

15:20 – 15:50 Coffee break [30 mins]

15:50 – 16:40 David Pardo, John Durbin [50 mins]

16:40 – 17:00 Don’s announcements, scope for any further discussion

Speaker Contact Details

Donald Taylor, IITT, 07939 57 56 58, donald@donaldhtaylor.co.uk

David Pardo, Pardo Fox, 07970 962 216, davidpardo@pardofox.com

John Durbin, Pardo Fox, 07866 478 803, johndurbin@pardofox.com

Peter Labrow, 07973 914 820, peter@labrow.com

Rob Clarke, 07753 827 495, rob@trainingpressreleases.com


Please RSVP to Debbie Shepherd as soon as possible.

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